Google Adwords Negotiations Resell Rights Ebook

Table Of Contents

1.0 Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3
2.0 Adwords Basics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
2.1 Set Up an Adwords Account . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
2.2 Create an Ad Campaign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
2.3 Create an Ad Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
2.4 Create an Ad . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
2.5 Select Your Keywords . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
2.6 Conversions and Impressions . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
3.0 Ad Writing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
3.1 Keywords in Your Ads . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
3.2 Multiple Ad Groups . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
3.3 By the Lines . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
4.0 Keyword Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
4.1 Google Adwords’ Keyword Suggestions . . . . . . . . . . . . . . . . . . . . . . . . . 14
4.2 Wordtracker . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17
5.0 Adwords Negotiations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
5.1 Initial bidding . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
5.2 The Big Three . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
5.3 The Experiment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
5.4 Renegotiate Your PPC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
6.0 Nothing is “Set in Stone”. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
7.0 Bonus Section: PPC Ad Trading . . . . . . . . . . . . . . . . . . . . . . . . . . 26

Sample Content Preview

1.0 Introduction

Many affiliate marketers attempt to use Google Adwords in the beginning for one main reason. It looks quick and simple. Well, before you go out and blow a week’s earnings in pay-per-click ads, you may wish to sharpen your skills a bit. Not to scare you, but there is much more to the Adwords service than meets the eye. In the next few sections you will not only learn the basics behind creating successful PPC (pay-per-click) ads, but you will also learn powerful Ad Writing tips, Keyword Research, and the secret to bidding low on high ticket keywords. This report has been written to be as informative as possible without being an unnecessarily long read, for the busy marketer.

Other Details

– Ebook (PDF), 27 Pages
– Year Released/Circulated: 2007
– File Size: 1,173 KB

License Details:

Cannot sell this product for less than $21
[NO] Can be packaged
[Yes] Can be offered as a bonus (As long as the original product is $21 or more.)
[NO] Can be sold on Ebay or Other Auctions
[Yes] Can sell Standard Resale Rights
[NO] Can sell Master Resale Rights
[NO] Can sell Private Label Rights
[NO] Can be used as web content or articles
[Yes] Can be edited
[NO] Can be given away